25 words
Cash Maddock is a Phoenix-based founder who runs Digital Dollars LLC and builds FlowDeck, a browser-native order flow terminal for futures traders.
Press
Press & media kit
Everything needed to write about me accurately. Copy any of it directly. For interviews, a demo of FlowDeck, or anything not here, email wifimetas@gmail.com.
Fast facts
- Name
- Cash Maddock
- Based in
- Phoenix, Arizona
- Company
- Digital Dollars LLC
- Product
- FlowDeck — flowdeck.us (closed beta)
- Focus
- AI systems and software for founders and operators
- Also
- Prop-firm futures trader (ES, NQ)
Approved bios
Use these verbatim. The name string is always “Cash Maddock”.
50 words
Cash Maddock is a founder and futures trader in Phoenix, Arizona. He runs Digital Dollars LLC, shipping AI systems and software for founders and operators, and builds FlowDeck, a browser-native order flow terminal. He trades prop-firm futures every morning and builds the rest of the day.
100 words
Cash Maddock is a founder and futures trader based in Phoenix, Arizona. Through Digital Dollars LLC he ships AI systems and software for founders and operators — MVPs in weeks, automations, and internal tools — with around 50 products shipped and a deliberate cap of two build clients a month. He is also the builder of FlowDeck, a browser-native order flow terminal for futures traders offering heatmap DOM, footprint charts, volume profile, CVD, and a reconstructed tape on a trader's own Rithmic or Tradovate data feed. He trades ES and NQ every morning and builds software the rest of the day.
Company boilerplates
Digital Dollars LLC
Digital Dollars LLC is a Phoenix, Arizona software company that builds AI systems and custom software for founders and operators: MVPs delivered in weeks, workflow automations, and internal tools. Founded by Cash Maddock, it takes two build clients a month. digitaldollarsai.com
FlowDeck
FlowDeck is a browser-native order flow terminal for futures traders, offering heatmap DOM, footprint charts, volume profile, CVD, and a reconstructed tape. Traders connect their own Rithmic or Tradovate data feed. Currently in closed beta. flowdeck.us
Story angles
One founder, roughly 50 shipped products, no employees.
Cash directs Claude Code the way a lead engineer directs a team: he decides architecture, data models, and scope, then reviews the diff. The constraint stopped being headcount and became how much he can review properly, which is why Digital Dollars caps at two build clients a month.
Fits: Tech / AI outlets, indie-founder press
He trades futures at the open, then builds the software he wished existed at the open.
FlowDeck's imbalance tracker and reconstructed tape both came out of mornings where he wanted something on screen and it wasn't there. Being the first user under real financial pressure surfaces broken product in a week instead of a support queue.
Fits: Trading and fintech trade press, podcasts
Order flow tooling is stuck in the desktop era. FlowDeck puts it in a browser tab.
Traditional order flow platforms mean heavy installs, machine licensing, and bundled data. FlowDeck runs in a tab and connects to the trader's existing Rithmic or Tradovate feed, so the data relationship stays where it already is.
Fits: Trading technology, fintech, Hacker News
Bring-your-own-data as a product model.
Rather than reselling market data, FlowDeck asks traders to connect the feed they already pay for. That changes the cost structure and the compliance surface for a small software company competing with incumbents.
Fits: Fintech and business press
A Phoenix software company operating entirely on AI leverage.
Arizona's tech coverage skews toward funded startups and relocations. Digital Dollars is a bootstrapped counter-example: a local operator delivering client software with AI as the production team.
Fits: Phoenix Business Journal, AZ Inno, local business press
Shipping ugly is a method, not an excuse.
Across roughly 50 products the pattern held: the ones that died, died in a planning document. The survivors shipped narrow and unpolished, then earned their next feature from real use.
Fits: Founder and product publications, podcasts
Contact
Press and podcast inquiries: wifimetas@gmail.com. I answer same day. Profiles: LinkedIn, X, GitHub.